Gaming System
February could have seen a significant drop in US retail game revenue, but a latest research by Nielsen exhibits that console ownership is on the rise. In accordance with the report, on the finish of final year 56 % of US households had no less than one of several three current-generation gaming consoles, up six percent from 2010. Time spent playing video games also elevated, jumping up 7 % in the prior year, driven largely by large gains by the iPad (the Wii, by comparison, saw a 22 percent drop in gaming time).
The downward trend in retail game sales is also echoed by the report. According to Nielsen, the amount of money gamers spent didn’t decline, but the way in which they spent it did, with the average outlay on games and rentals dropping eight percent in favor of digital content purchases. Perhaps unsurprisingly, consoles across the board also saw greater use as streaming video gadgets. Although some have posited that the rise of mobile gaming would harm the console and Computer gaming industries, with 26 percent of gamers stating that they now perform on multiple devices – a 7 % bump from 2009 – for your moment it seems the two sorts of gaming are just complementary players in an more and more greater arena.
Nielsen has released its annual U.S. Gaming: A 360° View survey and according to the company 56% of U.S. households now own a gaming console.
The survey reveals that the number of consoles in homes has been fueled by rises in mobile and tablet gaming which pushed gaming purchases up by seven percent.
In less than stellar news total game spend for “core buyers” has remained unchanged year-over-year even though digital subject material and subscriptions were up eight percentage points.
Here are some interesting facts from the Nielsen report:
Today’s Gaming Landscape:
- Over half of households (56 percent) own at least one current generation gaming console as of January 2012, up from 50 percent last year
- There is increasing overlap and competition in the mobile / handheld / tablet gaming space: 66 percent of households with kids age 6-12 that own a Nintendo DS or Sony PSP also have an Apple iOS device
- Android OS gaming peaks among adults 25-34 while iPhone gaming is distributed more evenly across age segments
- Gamers increasingly play across multiple screens: 24 percent play on two or more of a console, a PC or a mobile / tablet device, up from 17 percent in 2009
In other interesting numbers 65 percent of consoles are found in living rooms with Nintendo taking the console lead at 75 percent.
Inside the meantime the Nintendo Wii U is revving up for launch even though Microsoft and Sony are however a even though away from launching their upcoming generation merchandise.
Do you believe the gaming trade is getting hurt by a lack of new gaming consoles more than the last few years? Select the very best gaming console for you, your children and wonderful household..!


